During this course you’ll delve into the diverse world of sports marketing. You’ll explore sport commercialisation through broadcast, sponsorship and branding arrangements. Learn how to navigate intellectual property issues and discover how to align businesses with target audiences. We’re looking for critical thinkers with a strong interest in sport, marketing and media. We’ll cover this dynamic industry and give you the skills needed to enter it once you graduate.
Award: BA Professional Qualification 4 Years Full Time Taught in English