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Business and Marketing (with Foundation Year)

Newman University, Birmingham

UCAS Course code N510

Overview

Newman University has developed an innovative foundation year for their business degrees. The pre-degree year of this four year course, if passed, leads into the same study programme as the 3 year joint honours degree course in Business and Marketing.

The foundation year enables those unable to access the traditional UCAS tariff requirements for a three year degree, an alternative route into beginning and ultimately gaining an honours degree.

When people think of marketing, their thoughts often go to advertising. Marketing however, is a rich and diverse subject area which will lead to a plethora of career opportunities. No organisation would exist without marketing. In order to create the next hot product, the marketing department undertake the research required to develop it. Marketing are responsible for making sure the product is sold in the right places, they also ensure that great adverts are seen in the right places. Marketing manage and develop social media content, and which celebrities or social influencers use the product. Do you have a loyalty card? Marketing are the department who manage the customer relationship management system and use the data to send customers great deals, but also to provide the organisation with valuable data about their clients. Marketing is the core of all business, the foundation year will introduce you to all of these concepts which will then be expanded on throughout the degree.

Award: BA
Professional Qualification
4 Years Full Time
Taught in English

Entry requirements

Application through UCAS.

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